Marketing is the study and management of exchange relationships. It is the business process of identifying, anticipating and satisfying customers’ needs and wants. Because marketing is used to attract customers, it is one of the primary components of business management and commerce. Marketers can direct product to other businesses (B2B marketing) or directly to consumers (B2C marketing)
The area of marketing planning involves forging a plan for a firm’s marketing activities. A marketing plan can also pertain to a specific product, as well as to an organization’s overall marketing strategy. An organization’s marketing planning process is derived from its overall business strategy. Thus, when top management are devising the firm’s strategic direction/mission, the intended marketing activities are incorporated into this plan.
In order for internet marketing to bring you results, two things are crucial (roughly speaking), and these are, or you must:
– work hard and / or
– to pay.
When we say you have to work hard, it means:
– First of all, posting quality content,
– Constant addition of new content (posts),
– Proper site optimization,
– Building links and backlinks with the site,
– Also, adding multimedia content,
– And finally, connecting with social networks.
When we say you have to or can pay, by that we mean spending money on marketing campaigns.